Journal Advertising Rates

Stephanie Bunsick
The YGS Group
Phone: +1.800.501.9571 x137
Fax: +1.717.390.9891
Email: advertising@isaca.org

The ISACA Journal reaches information systems audit, control, security and governance professionals worldwide at extremely competitive rates.

General Advertising Rates (in US dollars)

Four-Color Rates
AD SIZE	1X	3X	6X	12X
Full	$4,530	$4,440	$4,350	$4,275
(2/3)	$3,415	$3,340	$3,265	$3,065
(1/2)	$2,975	$2,915	$2,850	$2,795
(1/3)	$2,535	$2,485	$2,435	$2,395
(1/4)	$2,245	$2,205	$2,165	$2,125
(1/6)	$1,950	$1,915	$1,885	$1,855

Rates provided above are for four-color process. Those wishing to purchase a B&W ad are welcome to do so, with a deduction of $1,600 from the four-color price listed for full page ads or a deduction of $925 for fractional page ads.

Inserts and Bellybands: Please call for more information.

Note: The second color is the result of a four-color process color matching. PMS colors need to be converted to CMYK for inclusion. All color ads must be accompanied by a color matchprint (color art and chromalin). If no matchprint is provided, a minimum US $100 charge will be imposed by the Journal publishers to make the print.

Revision/Typesetting: ISACA Journal reserves the right to charge up to US $115 for formatting and revision costs to existing ads.

Special Positions: A contract of six issues is required to reserve a special position. Special positions available:

Inside Front Cover	Sold
Inside Back Cover	$4,800
Fractional Back Cover	$5,775
Opposite Specific Editorial Column (columns include IS Security Matters and HelpSource Q&A)	add 25% to page rate
Page One (opposite inside front cover)	add 25% to page rate
Page Opposite Table of Contents	add 25% to page rate
Page Opposite Bookstore (Four-color charges are included)	add 25% to page rate

Production Requirements

• Media format—Mac-formatted CD, zip or print-optimized PDF file
• Layout programs—QuarkXPress or InDesign files preferred. If applicable, convert fonts used in an illustration to paths or outlines.
• Images/graphics—Freehand, Illustrator or Photoshop files, .eps or .tif only. No JPEG or BMP files. Submit as CMYK files, 300 dpi. Scan grayscale images at 300 dpi. Scan B&W line art images at 1,200 dpi.
• Fonts—Adobe Type 1 only plus screen font. No TruType or Adobe Multiple masters.
• Hard copy proofs—Submit one color proof for each ad. Print at 100% of original size. Proofs should match the supplied electronic files. Color proofs from your in-house printer or Iris proofs are sufficient, as long as you note on the proof “Color will be accepted as printed.”
• File submission—Supplied media must be labeled with advertiser’s name and contact information. Place the required files only on the shipping media and supply an accurate directory list of contents. All live continuous tone subjects should be in CMYK color space. The resolution of all supplied live images should be 300 dpi. Continuous tone images may be scaled up to 115%.

Uploading Your Ad Package to Our FTP Site

You have the option of uploading your ad to our service bureau’s FTP site. Please do not e-mail your ad or ad elements. To upload your ad to the FTP site, please do the following:

• In your Internet browser’s URL line, type: ftp.kelmscottcommunications.com. When using Fetch (a Mac application), the communicated file can be BinHex during the transmission process. If using Fetch, enter: login name = isacaads, password = advertiser
• Name your ad by the advertiser’s name and end with Jrnl.
• Drag and drop your compressed file directly off of your desktop onto the FTP application.
• Fax a visual copy of your ad to Gary Krattenmaker at +1.630.898.5462.
• Call (+1.630.898.0800) Gary Krattenmaker or e-mail (gkratt@kelmscottcommunications.com) to inform him that your ad has been placed on the Kelmscott Press FTP site.
• Call ISACA advertising representatives at +1.800.501.9571, ext.150, to inform them that your ad was sent to Kelmscott Communications via FTP, or for any further information.

Mailing Instructions

Send digital files and proofs to:
Gary Krattenmaker
Kelmscott Communications Inc.
1665 Mallette Road
Aurora, IL 60507-1090 USA
E-mail: gkratt@kelmscottcommunications.com
FTP: ftp.kelmscottcommunications.com

Contract Copy and Regulations

1. Rates are based on the number of insertions within a 12-month period, dating from the first insertion.
2. Cancellation of space reservations will result in a rate adjustment based on past and subsequent insertions to reflect actual space used at the earned frequency or volume rate. Advertisers will be rebated or credited if they use sufficient additional space within a 12-month period from the date of the first insertion in order to earn a lower rate than the rate at which they are billed. If an advertiser does not pay for an insertion per the contractual agreement, the publisher reserves the right to hold the advertiser and/or agency jointly and severally liable for such monies as are due and payable to the publisher. Furthermore, if an advertiser becomes delinquent, the publisher reserves the right to cancel the contract and open the space contracted by the advertiser up for sale to another party.
3. Rates are in US dollars and are subject to change. Normally, at least three months’ notice will be given prior to any rate changes and contracts may be cancelled at the time the change in rate becomes effective without incurring a short-rate adjustment, providing the contract rate has been earned up to the date of publication.
4. Each page or fractional page counts as one insertion. A spread is considered to be two insertions.
5. A 15% discount is available to qualified ad agencies.
6. All advertisements are subject to approval of Journal publisher.

Send Advertising Agreements:

Attn: ISACA Advertising Representative
Stephanie Bunsick
The YGS Group
3650 W. Market St.
York, PA 17404
Phone: +1.800.501.9571 x137
Fax: +1.717.390.9891
E-mail: advertising@isaca.org

Banner Ad: (all rates posted in US dollars)

468x60 top of page	$1,275/mo
468x60 bottom of page	$1,125/mo
234x60	$900/mo
120x60	$750/mo

Banner Ad Specifications

• 468x60, 234x60, 120x60 in JPEG or GIF format
• Animation allowed subject to approval. Three-loop limit.
• File size no larger than 25K
• No flash ads

Ad Design and Setup

1/4 & 1/2 page b/w ads	$115 (not comissionable)
Full page or color ads	Contact advertising manager

Mechanical Specifications

Line Screen: 150 preferred.
Materials: Apple Macintosh Quark XPress or EPS files; film negative-right reading, emulsion side down; camera-ready PMTs, photostats.
Proof (color): One set of progressive proofs: chromalin or matchprint (if customer does not supply proof, a proof will be made and charged to customer).
Proof (B&W): Blueprint or Photoprint.
Cropping: All crop marks should appear on film and proof, with trim and bleed indicated if applicable.
Register Marks: Film and proof should have at least three registration targets outside of the work area.

Issuance and Closing Date

1. Published bimonthly.
2. Closing date: refer to editorial calendar
3. Copy to set: closing date

General Conditions

1. Advertisements are accepted upon the representation that the advertiser and its agencies are authorized to publish the contents thereof, and that the advertisements do not infringe the rights, including the copyright, of any third party.
2. Conditions, other than rates, are subject to changes without notice.
3. All contents of advertisements are subject to publisher's approval. Publisher reserves the right to cancel advertisements, insertion orders, space reservations or position commitment at any time.
4. The positioning of advertisements is at the discretion of the publisher, except where a specific requested position is paid for by the advertiser (see "special positions" on other side) and is acknowledged by publisher in writing on a signed insertion order.
5. The publisher shall have no liability for errors in Reader Service Numbers and there shall be no rebates made for errors in circle numbers or for omissions or errors in Advertisers Index.
6. Cancellations or changes cannot be made after the closing date. All insertion orders are accepted subject to provisions of our current ad rate card. Rate cards are subject to change upon notice from the publisher.
7. Publisher shall not be liable for any cost or damages if for any reason the advertisement is not published.
8. Publisher shall have the right to hold any advertiser and/or its advertising agency jointly and severally liable for money due and payable to publisher for advertising that advertiser or its agency ordered and that was published.
9. The conditions set for forth in this insertion order shall be binding unless specifically agreed in writing by the publisher. No conditions printed or appearing elsewhere that conflict with its provisions will be binding on the publisher.
10. Publisher is not liable for delay in delivery and/or nondelivery in the event of an act of God, action of government entity, fire, flood, insurrection, riot, explosion, embargo, strikes either legal or illegal, labor or material shortage, transportation interruption of any kind, work slowdown or any condition beyond the control of the publisher affecting production or delivery in any manner.
11. The agency and advertiser will indemnify and save the publisher harmless from and against any loss or expense arising out of publication from such advertisements, including, without limitation, those resulting from claims or suits for libel, violations or rights of privacy, plagiarism and copyright infringement.